Candy is having a serious moment right now. From freeze-dried sour gummies to the buzz around that viral Dubai chocolate, it feels like every week there’s a new candy making waves. And while those new creations are fun to try, there’s something extra exciting when your favorite candy bar drops a new flavor. That’s what makes this news so special. Twix, one of the most loved candy bars out there, is launching a brand new flavor this summer. Say hello to Snickerdoodle Twix.
Yes, you read that right. After a long wait of almost three years since the last new flavor, Twix is giving us something new to sink our teeth into. And it’s not just a seasonal or limited-time release. This one’s sticking around.
Snickerdoodle Twix Is Officially Here
Twix has already given us hits like the Cookie Dough flavor, which quickly became a fan favorite. Now they’re going for something a little more nostalgic. The new Snickerdoodle Twix is inspired by the beloved cinnamon-sugar cookie we all grew up eating.
Snickerdoodles are soft, chewy, and rolled in that perfect mix of sugar and cinnamon. You usually see them more during the holidays, but let’s be honest—they taste amazing all year. Twix clearly agrees. That’s why this new flavor is launching in July and will stay in stores through the holidays and beyond. It’s even joining the brand’s permanent candy lineup. That’s big news for cookie lovers.
What’s Inside the New Twix?
So what makes the Snickerdoodle Twix different? Surprisingly, Twix didn’t change the cookie base. You still get the classic crunchy cookie that fans love. But the real twist is in the caramel. They’ve added a cinnamon-sugar swirl to the gooey caramel layer, giving it that signature snickerdoodle taste. Then the whole thing is wrapped in smooth milk chocolate.
That extra swirl gives it a sweet, slightly spicy kick. It doesn’t overpower the candy bar, but it definitely adds a cozy flavor that reminds you of warm cookies fresh from the oven.
Twix Knew What They Were Doing
The balance of flavors in this new Twix is spot-on. If you’re worried the cinnamon might be too strong or weird in a candy bar, don’t be. The taste is subtle but very noticeable. It builds as you chew and leaves you with that classic snickerdoodle finish. It’s honestly kind of genius.
You still get the crunch from the cookie, the sticky sweetness from the caramel, and the rich chocolate coating that makes Twix so addictive. But now you also get a warm cinnamon flavor that makes it feel special.
Where and When Can You Get It?
The Snickerdoodle Twix is coming to store shelves nationwide in July. You’ll be able to find it in both Single and Share sizes. So whether you just want one for yourself or plan to share it with a friend (no judgment if you don’t), you’ll have options.
This release was announced at the 2025 Sweets & Snacks Expo, where candy insiders got to try the new flavor early. And the early reviews? Very positive. People are already saying this might be the best Twix flavor yet.
My First Bite of Snickerdoodle Twix
I got to try it myself and I’ll be honest—it might be my new favorite. I’ve always been loyal to the original Twix, but there’s something about that cinnamon kick that makes this one stand out. It starts out tasting like the regular version, then the cinnamon hits you in the best way.
The flavor is comforting. It reminded me of holidays with family, when the house smells like sugar cookies and cinnamon. It has that homemade cookie feel, but in a chocolate bar.
And no, I didn’t pick between left and right. I ate both. Fast.
Why Fans Are So Hyped
Candy lovers are already buzzing online. The mix of a classic candy bar with the flavor of a favorite cookie is hitting all the right notes. Fans of Twix are calling it a genius combo. And for those who love snickerdoodles, it’s a no-brainer.
This flavor checks all the boxes. It’s fun, familiar, and a little unexpected. Plus, it’s sticking around, so you don’t have to panic-buy every bar like with those limited-time drops.
If you’re like me and love trying new candy flavors but also crave the comfort of something familiar, Snickerdoodle Twix is going to be a treat you’ll want to grab again and again.